Client:
4CE
4CE is a subsidiary of MJ Staffing focused on finding professionals for commercial services from Landscaping to Cleaning.
Logo Design
Project
Challenge
4CE or "force" meant to be empowering for both the employee and the employer. The client wanted a logo that used some form of icon to depict the types of staffing solutions they offer.
Solution
After playing with fonts during the design process, I noticed the top of the 4 could look like a stick-figure legs "at work." The idea quickly turned into individual icons for the commercial services 4CE will be providing staffing solutions for. This also creates room to add more services later. The non-service-specific logo will feature the 4 standing on it's own to highlight that 4CE serves four key commercial services; Cleaning, Painting and Interior & Outdoor Landscaping.
BRANDING:




Motorway
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